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ITV continuity including break filler and programme promotion for London’s Burning (31st March 2001)

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FROM THE ARCHIVE OF: The TV Room

The 3.10am ITV junction.

VIDEO: ITV continuity including break filler and programme promotion for London’s Burning. Announcer: Maggie Mash. Voiceover: Trish Bertram. TX DATE: 31st March 2001. COPYRIGHT: ITV plc.

Video content

[00:00:00] PROGRAMME PROMOTION: for London’s Burning.

The programmes airs on Sunday at 9.20pm on ITV.

[00:00:29] PROGRAMME GRAPHIC: for World Sport Special.

The programme follows after the break.

[00:00:40] BREAK FILLER: our clip was recorded in UTV land.

UTV had no ads to show at this time of the morning. So, instead, they inserted a recording of the break filler from the previous branding era.

[00:01:44] IDENT: one of the generic ITV idents is used to link into an edition of World Sport Special.

Acknowledgements

FEATURE IMAGE:
PICTURED: ITV programme graphic. COPYRIGHT: ITV plc.

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