FROM THE ARCHIVE OF: TC4
The power of the battery.
[00:00:00] ADVERTISEMENT: “Power to light your way. Power to play your music. Power to catch a smile.
“Power to be versatile. Power to light your flame. Power to play power games. Power to work it out.”
The ad was made by a company called Clearwater Features (who would go on to produce the first and second series of Thomas the Tank Engine). There’s a behind-the-scenes photo from the making of the ad in an interview with one of the technicians here.
With thanks to Ash Sowerby for the additional information (relating to Clearwater Features).
PICTURED: Ever Ready advertisement. COPYRIGHT: Energizer Holdings.