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ITV Schools and Colleges continuity followed by It’s More Life opening titles (1970s)

Posted on 9th May 2021 by The Rewind Team
Last updated on 14th June 2021 Filed under Channel Presentation, Programmes
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FROM THE ARCHIVE OF: Ashley Sowerby

Some 1970s ITV Schools and Colleges footage.

VIDEO: ITV Schools and Colleges continuity followed by It’s More Life opening titles. TX DATE: 1970s. COPYRIGHT: ITV plc.

Video content

[00:00:00] COUNTDOWN: the last fifteen seconds of the 60-second countdown clock that preceded schools programmes on ITV in the 1970s – until c. 1978.

The track playing here is Rustic Rigaudon by Leslie Pearson, from the Bruton Music Library album Harpsichord.

[00:00:15] PRE-PROGRAMME IDENT: the pre-programme ident for the Thames production It’s More Life.

[00:00:24] PROGRAMME: the opening title sequence for It’s More Life – a biology series presented by David Bellamy.

It’s More Life was targeted at a slightly older age group than its sister programme, It’s Life.

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Acknowledgements

EDITORIAL CONTRIBUTION:
With thanks to Ash Sowerby for identifying the track that accompanies the countdown sequence.
FEATURE IMAGE:
PICTURED: It's More Life opening titles. COPYRIGHT: Thames TV.

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Broadcaster/Channel: ITV, ITV Network/ITV plc
Broadcast Area: UK: National

OSP Category: Countdown, Partial Junction, Pre-Programme Ident, Schools Presentation, Standard Presentation

OSP Package: ITV (Network): 1970s, Thames TV: 1976 - 1989

Programme Genre: Factual

Title: It's More Life

Decade: 1970s

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