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BBC One/Open University start-up: first on air appearance of new BBC One logo (16th February 1991)


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ARCHIVE: TC3

The 6.40am BBC One junction.

VIDEO: BBC One/Open University start-up: first on air appearance of new BBC One logo. Announcer: Mark Develin. TX DATE: 16th February 1991. COPYRIGHT: BBC.

Video content

[00:00:00] TEST CARD: the new BBC One logo makes its on air debut – on the test card.

The logo is slightly horizontally off-centre – and remained that way until the channel’s next new logo came along in October 1997.

[00:00:21] IDENT: the new BBC One/Open University ident is aired for the first time. The sequence was played off laserdisc.

Announcer Mark Develin seems impressed by the new ident: “It’s quite good looking, don’t you think?”

The announcer plays some music to take us up to the first of two OU programmes: Special Needs in Education.

Acknowledgements

FEATURE IMAGE:
PICTURED: BBC One ident. COPYRIGHT: BBC.

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