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BBC One found itself resorting to a slide version of one its new idents when the Queen Mother died, two days into the channel’s new OSP.
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[00:00:00] IDENT: the channel’s new on-screen presentation launched early on Good Friday morning. The next evening, the death of the Queen Mother was announced.
Most of the new idents were quite upbeat and therefore completely inappropriate for such a sombre occasion.
However, Ballet (the ident used here) was quite sedate. Not sure why they felt they had to resort to a slide version.
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FEATURE IMAGE:
PICTURED: BBC One ident. COPYRIGHT: BBC.
PICTURED: BBC One ident. COPYRIGHT: BBC.
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